Reputation Management
The Problem With Car Ads Isn't AI. It's Slop.
AI has made automotive marketing faster, cheaper and infinite. Has it made any of it better? I came across a post from Porsche’s Newsroom this...
What’s a Five-Star Online Reputation Really Worth? A CFO’s Perspective
These days, managing your dealership’s online reputation is a bit like trying to keep a balloon from touching the floor using only your head -...
Murder at Work
Sydney Smith was not having a great performance review. As first mate aboard the Cutty Sark, Sydney had authority, responsibility, and a crew that...
Always Get the Tacos Next to The Gas Station: A Lesson
Finding good food on a road trip can always be challenging. On a recent trip, I was driving just above the 60 MPH speed limit, while my wife was...
How Cybersecurity Vulnerabilities Impact Dealer Marketing Teams
Cybersecurity isn’t always a page-one news story, but it’s only a matter of time. Auto dealerships are always facing significant challenges in...
Knew or Should Have Known: Why Legal Claims Are Rooted in What Dealers Fail to Prevent
You knew. You absolutely did. And if you claim you didn’t know, then you should have known. That’s what they’ll claim and that will be the message...
Stuff In The Medicine Cabinet
When I was young, I used to marvel at the shear volume of stuff in my parents’ medicine cabinet. “Wow, what’s it all for?!” I used to think to...
If You See Something, Say Something
Anyone travelled recently? I’ll bet you’ve heard “If you see something, say something,” blaring over the loudspeakers at the airport? Why? What are...
Owl Chores
My wife and I have a neighborhood owl. Well, it’s not our owl. Every night, right after sunset when the trees are still and the orangy-pinky hues...
How Can Birds See When They Are Flying And It’s Raining?
Am I the only one who thinks of these things? Seriously. Ever wonder? Well, I did. According to www.ornithology.com “birds have a third eyelid, a...
The Dealership Litigation Hold: Unpacked
These Are A Few Of My Unfavorite Things. (Sing with me here…) “Gossip and taxes and unpleasant divorces, Pulling of wisdom teeth, with...
TEXAS V VROOM: A Failed Brand Promise
90125. No, it’s not a zip code. And, it’s not a television show. It was an album released by the prog-rock band Yes in November, 1983....