Marketing & Strategy
CarGurus Launches High-Efficiency Search Engine Marketing Product for Dealerships
Las Vegas — March 23, 2018 — Today at the National Automobile Dealer Association Show (NADA), CarGurus (Nasdaq:CARG), a leading online automotive...
Digital Air Strike Acquires Intelligent Messaging Platform, Path Chat
Scottsdale, AZ — March 21, 2018 — Digital Air Strike, the leading social media, reputation management, and digital engagement company, today...
Singlethread Texting Service Results in Nearly 300% Higher Customer Pay Revenue
Detroit — March 20, 2018 — Singlethread, the industry-leading text messaging platform that helps dealerships generate more customer-pay per service...
Top 8 Ways for Dealerships to Convert More Leads Into Sales
In this age of intense competition, dealers need to get back to the basics of responding better to leads to increase sales — and as of now, there’s a...
Semcasting Introduces Free Lead Generation Tool for Auto Dealers, SmartTarget Leads
North Andover, MA — March 20, 2018 (GLOBE NEWSWIRE) — Semcasting (www.semcasting.com), creators of the patented IP targeting technology Semcasting...
American Guardian Announces Trip Giveaway and Charity Pop-A-Shot Contest at NADA Show 2018
Warrenville, IL — March 19, 2018 – American Guardian Warranty Services, Inc. (AGWS), part of the American Guardian Group of Companies and leading F&I...
What the Real Estate Industry Can Teach Dealers About Social Media
Companies have always been told to reach shoppers wherever they are. This used to mean publicizing products in the most popular newspapers and...
RouteOne and MaximTrak Streamline the F&I Process With a Single, Digital Signing Ceremony
RouteOne and MaximTrak deliver a streamlined process to enhance the consumer experience with the ability to include MaximTrak aftermarket documents...
myKaarma Launches SmartAssist AI Technology for Dealership Service Departments
Long Beach, CA — March 13, 2018 — myKaarma, software that helps dealerships communicate better with their customers at every stage of the service...
Buerkle Honda Saves Big By Optimizing Lead Providers With Help From FrogData
San Francisco — March 12, 2018 — Frustrated with managing multiple third-party lead providers that promised high ROI but did little to prove results,...
5 Outbound Call Campaigns That Get Results
Outbound call campaigns are highly effective for motivating customers to take action. Sometimes nothing beats the sound of a real human voice that’s...
Toyota, Subaru, Honda Score Highest Brand Loyalty, Edmunds Report Reveals
Santa Monica, CA — March 6, 2018 — Automakers that leverage emotional design, offer a wide array of SUVs, and have a solid history of reliability...